
🎶 Recent Reviews of single ‘The Woods’
“This is a great song!”
— AMERICANA HIGHWAYS
“I really enjoy the guitar work on this one … consider me a fan!”
— GLIDE MAGAZINE
“The groove is fantastic!”
—VIBESMOVIN’
“Expressive vocals and great guitar lines—fits the ambience beautifully.”
— PHONOGRAPH ME
“Such a cool track … these guys are very talented!”
— MUSIC ON THE R0X
“ I really liked this. The song’s lyrics and groove captivated in a way that few songs do lately.”
—STEREO STICKMAN
🎸 From the upcoming album Skin a Cat, out this Friday!



Reviews Of James Dunn’s Daughter
“Love the funky mix of pop and folk in this track, really warm and playful”
Existential Magazine UK
“…lively work with interesting cultural nuances … engaging, and its vivid dynamics make it very contagious.”
CR Indie.
“A delicious, fun and surprising track, it escapes the monotony of the current music scene and brings relevance, innovation and a lot of authenticity, we love it.”
Indieoclock
“…a gem for enthusiasts who value something different and authentic.”
scannerFM
“This is great, the lyrics held my attention to the end … love the video.”
STEREO STICKMAN

Reviews of Fashion Magazine
https://www.theothersidereviews.com/brendan-mckinney-and-the-99-brown-dogs-fashion-magazine-2024/
Brendan McKinney & The 99 Brown Dogs – Fashion Magazine (2024)
Reaching far beyond his US borders, seasoned singer-songwriter Brendan McKinney has turned heads in Europe, South America, North America, and even down under in Australia. With captivating performances and a confident stage presence that is felt through the speakers, US-based McKinney intoxicates audiences solo or with his full band. Along with a critically acclaimed discography, McKinney’s music has featured in various TV shows, been showcased in the film Lean on Pete, and stunned listeners at festivals globally. Join us as we delve into his single ‘Fashion Magazine’.
Taken from his 2024 album, SKIN A CAT, ‘Fashion Magazine’ brings an alternative rock tone to the genre-diverse 12-track release. A strong Americana flavour runs through SKIN A CAT, particularly in the tracks ‘Easier Said Than Done’ and ‘Lie Stain’; however, this track’s brush of alternative rock furthers McKinney’s reach into the 90s rock sound. Interestingly, as much as ‘Fashion Magazine’ leans toward 90s rock, there is a gleam of 70s clinging to it with a funk-dosed piano, crashing drums, and soaring classic rock guitars.
Joined once again by producer Erik Horvitz, ‘Fashion Magazine’ sees a reunion between McKinney and Horvitz blending old-school sentiments with modern-day attitudes. For me, the warm, rich, contagious infection of this track caresses you with a big hug and massive grins. Moreover, the comfortable bubble of sound uses its kaleidoscopic joviality and rhythm to retain a sense of cool, laidback tranquillity in the groovy vibes. At this exact moment, the single is a delightful brush, keeping the not Monday but Tuesday blues at bay.
As with album favourites like ‘Easier Said Than Done’, ‘Fashion Magazine’ is a “…feel good song of celebration artfully penned… with a hip, tight and groovy sound” While SKIN A CAT is an intriguing album showcasing McKinney’s innovation as an artist; I admit that this track, ‘Fashion Magazine’ is potentially my favourite of the lot. As I mentioned, it is rich, comfortable, warm and contagious, but most of all it’s a song that will have you smiling with a heart-filling happiness.
Nicole Mendesalternative rock, americana0 Comments
THE OTHER SIDE REVIEWS
Find out more about Brendan McKinney & The 99 Brown Dogs on their Facebook, Instagram, TikTok and Spotify.
https://bigtakeover.com/recordings/brendan-mckinney-the-99-brown-dogs-fashion-magazine-self-released
How does Brendan McKinney manage to sound simultaneously like every superb sound from the past, the perfect antidote for our current lowest common denominator music scene and the ushering in of a bright new future for music? Damn, he’s a one-man sonic messiah!
“Fashion Magazine,” a taste of his album to come, Skin a Cat, is funky and soulful and infectiously pop, but pop by a much older definition. Guitar licks and drums create a neat groove, pianos add sonic color, the sound of brass breezes through the gaps, and if you are trying to work out what that big, hooky, in-your-face sound is that you can’t seem to pin down, its a fuzzed-up, filled-out, full-of-attitude bass line being used in ways that most bands couldn’t even contemplate.
It’s an effortlessly cool song that has wandered the musical landscape, past and present, hopped genres, mined sonic seams and ripped up any number of rule books, searching for all the best bits of popular music, gathering them together, and putting them together in new and inventive ways.
The result is a song about the simple pleasures in life, dreams of the high life, and an overall life’s-too-short ethos celebration, and I challenge anyone to listen to this and not realize that…
1. Music has lost its way; it used to be much cooler.
2. Brendan McKinney is your new favorite artist.
3. We must stop worrying about stuff and just concentrate on absorbing all the fun out of life.
4. We all want to ride aimlessly about in a coffee-colored limousine.
THE BIG TAKEOVER
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https://viviplay.net/brendan-mckinneys-fashion-magazine-more-boot-stomp-than-catwalk
So, Brendan McKinney and the 99 Brown Dogs drop “Fashion Magazine” into the world, and honestly, the title itself throws you for a loop before a single note plays. Expecting glitter? Nope. This thing lands with the satisfying thud of a well-made boot hitting packed earth. It’s got that signature tight, chewy groove they’re known for – a compelling shuffle somewhere between Americana grit and Bluesrock muscle, nudging shoulders with Newgrass precision. Think The Black Keys meticulously organizing their tool shed while somehow making it swing.
The track practically breathes its central idea: life’s a finite resource, don’t waste the good stuff – time, energy, goodwill – on yesterday’s nonsense or fretting about hypothetical stumbles. It advocates a kind of pragmatic preparedness, keeping your powder dry, metaphorically speaking. There’s a low hum of resilience running through it, almost like the steady gaze of a lighthouse keeper during a lull – acutely aware storms exist, perhaps even imminent, but finding a peculiar strength in readiness and routine maintenance of the self…Life’s too short, the groove implies, to let psychic static drown out the beat.
VIVIPLAY
By Christian
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Release Date: OUT NOW!
U.S-based Brendan Mckinney & the 99 Brown Dogs have released the superb rock-pop single, ‘Fashion Magazine‘. We adore the engaging vibe, stunning musicianship and intelligent chordal progressions. ‘Fashion Magazine‘ is a single that sets Brendan Mckinney & the 99 Brown Dogs apart from the crowd.
FVMusicBlog
Championing DIY Musicians
https://99browndogs.com/skinacat
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https://www.instagram.com/brendan.m.kinney/
